Penguin vs Lego
What would happen if Penguin met Lego?
Project Role & Remit
Concept
Design
Illustration
Art Direction
Two classic and influential brands collide and collude in a little visual fun.
Nothing more than a self initiated project, but curious to see what could happen and what could evolve. Children love Lego, however adults have an affinity with both Penguin Classics and Lego.